The Business of LifeScience Innovation

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The Lifescience Zone Platform

The LifeScience Zone is an educational platform focused on the business aspects of the industry of the Life Sciences. It is a set of certificate programs delivered through the Office of Executive and Professional Education of the University’s College of Business . The Lifescience Zone is not a generic executive education program in management, it specifically and explicitly addresses issues of the life sciences business and the way they must be managed in the context of that industry.
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Why is it Important ?

In the last 15 years, the major national health care systems and the global life science industry have experienced several breakthrough changes such as extreme rationalization of resource allocation and consolidation of the largest corporations. Moreover, large financial resources have been injected in life science innovation arena, allowing the birth of thousands of globally distributed start-ups that are becoming a valuable alternative to corporate R&D and are changing the job market and  the professional horizon for industry executives. 

What does it mean ?

These global changes are posing new challenges for both professionals and corporations of any size. Professionals are seeking practical and highly effective tools to support their success in this, different and still changing globalized industry. Corporations are seeking new leaders who are able to cope with the changing environment and are seeking new development tools able to support the professional growth of their younger top talent.

For whom is it important ?

For Corporations: Currently, there are no learning resources able to complement and enrich the highly specialized functional and technical/clinical knowledge of their top talent.  Corporate educational investments are still largely tied to older, more academic learning processes built around standard, non-industry-specific graduate-level disciplines more than around the specific business issues of the life sciences industry. 

For whom else is this critical ?

For individual professionals (and for life science job candidates ):  there are very few learning resources that build upon and consolidate the wide range of fundamental managerial processes required to succeed in the business of life sciences. The individual learning process is still mainly defined ex-post by career choices and/or by self-guided educational initiatives.
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Based on 4 Pillars

Industry Specialization
The Lifescience Zone is not a generic executive education program in management, it specifically and explicitly addresses issues of the life sciences business and the way they must be managed in the context of that industry.
Experiential Learning
The program faculty is composed of current and former top-level life science executives who have already personally faced and successfully resolved the same business issues in the global context which allows the transfer of unique, invaluable real-life learning insights. 
Business Issue Centricity
Both the program content and its delivery methodology are focused around actual life science business problems; instead of being centered around classical academic topics such as marketing and finance, it is built around topics such as “launching new therapies” or “maximizing patient access”.
Certification & Credibility
The credibility of the University's  Business School.

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